"Media education is a must everywhere in the world today! It is a field that needs special attention in some parts of the world like the Pacific region, where the traditional cultural balance between media and society has been shaken up so strongly and more rapidly than in many other parts of the world. Media education is a part of the media landscape to which Unda, now Signis, has been seriously committed since the mid-seventies."

With its growing spread across the globe, particularly in television and the Internet, the media have never been more influential.

This video aims to educate a variety of audiences in the Pacific on the shape, role and power of the media.

Signis Pacific, the Pacific chapter of the World Catholic Association for Communication, has responded to increasing demand for educational media resources with an easy-to-follow video.

It is suitable for schools, parishes, community groups and tertiary institutes. It examines the media's role in preserving traditional cultural, social and personal values and also its influence over national identities.

Copies on DVD or VHS are $US40 each (including postage and handling. Available from SIGNIS Pacific Secretariat, Box 12, 16 Armstrong St, Middle Park. Vic 3206. Australia. Email: peter@signispacific.org